Fitness photography
is a sub-genre of glamour photography whereby people, are portrayed in such a way as to emphasize fitness, musculature and health. Photographers use a combination of cosmetics, lighting and airbrushing techniques to produce an appealing image of the subject with particular attention to the physique.
Fitness photography is generally a composed image of a subject in a posed position. The subjects of fitness photography are very often professional models, and the photographs are often intended for commercial use, including mass-produced calendars, pinups and for health and fitness magazines, but amateur subjects are also sometimes used, and sometimes the photographs are intended for private and personal use.